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* Web-based, secure online ordering solution is available any time you are.
* Print procurement with online customization, proofing and tracking
* E-commerce solutions, robust reporting, and much more
* You manage the entire process and control your brand image… while saving time & money.
* Target potential core guests with proven programs, and drive sales when you need it most!
UMI has utilized our innovative Local Store Marketing (LSM) programs to help restaurants increase sales, frequency and loyalty for over 13 years. In 2008, we created quite a buzz in the industry by launch a first-of-its-kind, web based platform that integrates all marketing programs, print elements, and company communications within a centralized, virtual environment. Our proprietary Online Marketing Toolkit allows multi-unit chains to manage all of their marketing activity within a dynamic, easy-to-use virtual platform. The system is a God-send for any chain that is struggling with the volume and complexity that comes with managing a vast array of marketing programs and materials over a network of different users.
Indeed, as any marketing executive can attest, the challenge of providing effective marketing resources to the field (both corporate and franchise) can be daunting, if not impossible. It is a continuous struggle for corporate management to offer a timely response to the multitude of field LSM requests, to customize print materials and to maintain a consistent, high-quality marketing presence in each location.
The Online Marketing Toolkit was created to address each of these problems and more.
Imagine having a centralized reservoir that contains all of your marketing materials, programs and communications. Any authorized user can login and:
* Have instant access to their marketing calendars and related information
* Customize and order print materials and e-marketing programs
* Review the latest TV and radio spots
* Perform detailed demographic analysis around their local unit(s) and order customized marketing programs that respond to their findings
…all with the click of a button!
Our system is customized for each client with a brand-specific look and feel that includes all of the required features and capabilities, all customized by user or user groups. Best of all, we administer every aspect of the system. We take care of updates, process all material orders and execute all of the marketing programs. We have taken all of our experience in running successful turnkey marketing programs manually and placed them in an easy-to-use, web based platform. | 
